All Products

Lip Liner

Line, define, and shape your lips with creamy & blendable lip liners available in eight shades. ...

Daymask Peptide Lip Balm

Meet the upgraded formula of our best-selling Daymask Peptide Lip Balm. Now with a richer, more cush...

Cloudtint Lip Gloss Stain

Meet Cloudtint™ Lip Gloss Stain, a next-generation hybrid that delivers plush, high shine on applica...

Cloudtint Lip Gloss Stain Trio

Meet Cloudtint™ Lip Gloss Stain, a next-generation hybrid that delivers plush, high shine on applica...

Identity Eyeshadow Palette

Loved by makeup lovers & pro artists, the Identity Palette contains 12 buttery mattes and shimme...

Eyepaint Liquid Eyeshadow

Oro - warm, metallic amber-gold. Belle - warm, metallic bronze. Pony - cool, metallic baby pink. Eye...

Swipe Up Brow Gel

Blonde - Taupe blonde Warm Brown - Medium warm brown Cool Brown - Cool dark brown Charcoal - Cool so...

Volumizing Tubing Mascara

Finally a tubing mascara you can remove with warm water. Lift, lengthen, and volumize your lashes wi...

Eyeliner and Sharpener Duo

Chocolate - warm, true brown Stone - metallic, earthy brown Graphite - neutral, smokey gr ay Black -...

Dreamstick Cream Bronzer

Mojave - neutral light bronze with a natural skin-like finish (no shimmer). Ideal for fair to light ...

Dreamstick Cream Blush

Ballet - cool, baby pink with a natural, skin-like finish (no shimmer). Ideal for light to medium sk...

Superblush

Jam - pinky berry with cool undertone. Georgia - sun-kissed peach with warm undertones. Carmel - ros...

24HR Waterproof Eyeliner

Intensify your eyes with this creamy, 24hr Waterproof Eyeliner that glides on smooth for all-day to ...

The Sharpener

The Sharpener is a reliable tool for keeping your pencils perfectly pointed. Designed for precision ...

Mini Eyeliner Kit

Four best-selling shades + a complimentary sharpener—your wing, tightline, and smudge-proof smoky in...

Black & Chocolate Mascara Duo

Get the best of both worlds with the Black & Chocolate Mascara Duo from Persona Cosmetics. This set ...

Blush+Highlight Brush

Meet the queen of multi-tasking, the original PowerBrush ™️. An ultra-soft and fluffy, dual-ended br...

Base+Conceal Brush

Your base routine’s new BFF, our silky-soft and dense, dual-ended brush features a dome-shaped kabuk...

Apply+Blend Brush

This dual-ended brush features a small tapered fluffy end for effortless blending and a precision sh...

Smudge+Define Brush

Ready for some serious precision? This dual-ended, multi-tasking brush features a dense, tapered flu...

Line+Detail Brush

Meet your new favorite eyeliner tool. Use the dense line end to pack eyeshadow onto the lash line or...

The Pouchette Makeup Bag

Introducing the Pouchette– an ideal grab-and-go nylon makeup bag, made specifically to fit your dail...